Pabst Blue Ribbon made its mark in motorsport racing through sponsorships that reflected its working-class roots and resurgence in popularity. PBR was associated with various racing disciplines, including GT Racing, stock car and dirt track racing, where it supported grassroots teams and events. Its involvement added a sense of authenticity to motorsport, aligning the beer brand with a dedicated, no-frills racing fanbase. Offered by Type Schrift and Ready to Ship!